Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 23805
VM0023805Goldmember23805@example.test · +601110023805 · Preferred outlet: OPLUMO Outlet 6
New JoinerHigh Value
Consent Status
Opted In
Points Balance
4,097
Current loyalty balance
Lifetime Spend
RM 5,122
Across 38 visits
Total Visits
38
Since 2024-09-14
Average Order Value
RM 140
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
89d
2026-07-12
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
4,097 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-12 · OPLUMO Outlet 6
Outlet purchase
2026-06-30 · Member activity · RM 105.00
App session
2026-06-18 · OPLUMO Outlet 6
Points credited
2026-06-06 · Member activity · RM 119.00
Win-back campaign delivered
2026-05-25 · OPLUMO Outlet 6
Outlet purchase
2026-05-13 · Member activity · RM 133.00
Points credited
2026-05-01 · OPLUMO Outlet 6
Outlet purchase
2026-04-19 · Member activity · RM 147.00