Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 23786
VM0023786Silvermember23786@example.test · +601110023786 · Preferred outlet: OPLUMO Outlet 4
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,533
Current loyalty balance
Lifetime Spend
RM 1,916
Across 21 visits
Total Visits
21
Since 2025-04-27
Average Order Value
RM 86
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
170d
2026-04-22
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,533 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-22 · OPLUMO Outlet 4
Outlet purchase
2026-04-10 · Member activity · RM 64.50
App session
2026-03-29 · OPLUMO Outlet 4
Points credited
2026-03-17 · Member activity · RM 73.10
Win-back campaign delivered
2026-03-05 · OPLUMO Outlet 4
Outlet purchase
2026-02-21 · Member activity · RM 81.70
Points credited
2026-02-09 · OPLUMO Outlet 4
Outlet purchase
2026-01-28 · Member activity · RM 90.30