Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D2
Daniel 23730
VM0023730Membermember23730@example.test · +601110023730 · Preferred outlet: OPLUMO Outlet 16
LunchNew Joiner
Consent Status
Opted Out
Points Balance
215
Current loyalty balance
Lifetime Spend
RM 269
Across 5 visits
Total Visits
5
Since 2026-02-13
Average Order Value
RM 64
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
166d
2026-04-26
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
215 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-26 · OPLUMO Outlet 16
Outlet purchase
2026-04-14 · Member activity · RM 48.00
App session
2026-04-02 · OPLUMO Outlet 16
Points credited
2026-03-21 · Member activity · RM 54.40
Win-back campaign delivered
2026-03-09 · OPLUMO Outlet 16
Outlet purchase
2026-02-25 · Member activity · RM 60.80
Points credited
2026-02-13 · OPLUMO Outlet 16
Outlet purchase
2026-02-01 · Member activity · RM 67.20