Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S2
Siti 23701
VM0023701Platinummember23701@example.test · +601110023701 · Preferred outlet: OPLUMO Outlet 4
New JoinerHigh Value
Consent Status
Opted In
Points Balance
5,419
Current loyalty balance
Lifetime Spend
RM 6,775
Across 36 visits
Total Visits
36
Since 2024-10-16
Average Order Value
RM 156
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
93d
2026-07-08
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,419 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-08 · OPLUMO Outlet 4
Outlet purchase
2026-06-26 · Member activity · RM 117.00
App session
2026-06-14 · OPLUMO Outlet 4
Points credited
2026-06-02 · Member activity · RM 132.60
Win-back campaign delivered
2026-05-21 · OPLUMO Outlet 4
Outlet purchase
2026-05-09 · Member activity · RM 148.20
Points credited
2026-04-27 · OPLUMO Outlet 4
Outlet purchase
2026-04-15 · Member activity · RM 163.80