Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
J2
Jason 23650
VM0023650Silvermember23650@example.test · +601110023650 · Preferred outlet: OPLUMO Outlet 4
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,212
Current loyalty balance
Lifetime Spend
RM 1,516
Across 42 visits
Total Visits
42
Since 2024-08-07
Average Order Value
RM 33
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
55d
2026-08-15
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,212 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-15 · OPLUMO Outlet 4
Outlet purchase
2026-08-03 · Member activity · RM 24.75
App session
2026-07-22 · OPLUMO Outlet 4
Points credited
2026-07-10 · Member activity · RM 28.05
Win-back campaign delivered
2026-06-28 · OPLUMO Outlet 4
Outlet purchase
2026-06-16 · Member activity · RM 31.35
Points credited
2026-06-04 · OPLUMO Outlet 4
Outlet purchase
2026-05-23 · Member activity · RM 34.65