Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Aiman 23640
VM0023640Silvermember23640@example.test · +601110023640 · Preferred outlet: OPLUMO Outlet 11
High ValueWeekend
Consent Status
Opted Out
Points Balance
1,361
Current loyalty balance
Lifetime Spend
RM 1,701
Across 14 visits
Total Visits
14
Since 2025-10-28
Average Order Value
RM 157
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
112d
2026-06-19
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,361 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-19 · OPLUMO Outlet 11
Outlet purchase
2026-06-07 · Member activity · RM 117.75
App session
2026-05-26 · OPLUMO Outlet 11
Points credited
2026-05-14 · Member activity · RM 133.45
Win-back campaign delivered
2026-05-02 · OPLUMO Outlet 11
Outlet purchase
2026-04-20 · Member activity · RM 149.15
Points credited
2026-04-08 · OPLUMO Outlet 11
Outlet purchase
2026-03-27 · Member activity · RM 164.85