Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 23620
VM0023620Silvermember23620@example.test · +601110023620 · Preferred outlet: OPLUMO Outlet 8
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
1,771
Current loyalty balance
Lifetime Spend
RM 2,215
Across 42 visits
Total Visits
42
Since 2024-06-08
Average Order Value
RM 46
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
115d
2026-06-16
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,771 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-16 · OPLUMO Outlet 8
Outlet purchase
2026-06-04 · Member activity · RM 34.50
App session
2026-05-23 · OPLUMO Outlet 8
Points credited
2026-05-11 · Member activity · RM 39.10
Win-back campaign delivered
2026-04-29 · OPLUMO Outlet 8
Outlet purchase
2026-04-17 · Member activity · RM 43.70
Points credited
2026-04-05 · OPLUMO Outlet 8
Outlet purchase
2026-03-24 · Member activity · RM 48.30