Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 23595
VM0023595Goldmember23595@example.test · +601110023595 · Preferred outlet: OPLUMO Outlet 17
WeekendApp User
Consent Status
Opted In
Points Balance
2,773
Current loyalty balance
Lifetime Spend
RM 3,467
Across 40 visits
Total Visits
40
Since 2024-10-28
Average Order Value
RM 75
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
9d
2026-09-30
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
2,773 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-30 · OPLUMO Outlet 17
Outlet purchase
2026-09-18 · Member activity · RM 56.25
App session
2026-09-06 · OPLUMO Outlet 17
Points credited
2026-08-25 · Member activity · RM 63.75
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 17
Outlet purchase
2026-08-01 · Member activity · RM 71.25
Points credited
2026-07-20 · OPLUMO Outlet 17
Outlet purchase
2026-07-08 · Member activity · RM 78.75