HD
HongdaFounder
Members · Customer 360

Customer 360

A complete view of this member's profile, value, behaviour and engagement across all outlets.

D0

Daniel 02358

VM0002358Silver

member2358@example.test · +601110002358 · Preferred outlet: OPLUMO Outlet 13

App UserFamily
Consent Status
Opted In
Points Balance
1,581
Current loyalty balance
Lifetime Spend
RM 1,977
Across 20 visits
Total Visits
20
Since 2025-08-10
Average Order Value
RM 116
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
83d
2026-07-18
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards

Silver member

★
1,581 pointsCurrent redeemable points balance.
%
RM10 Birthday RewardAvailable · expires 2026-12-31
%
Free BeverageAvailable · expires 2026-11-30
Member notes

Relationship context

N
CRM NotePrefers weekend visits
N
CRM NoteConsider win-back offer
Recent activity

Member timeline

Win-back campaign delivered
2026-07-18 · OPLUMO Outlet 13
Outlet purchase
2026-07-06 · Member activity · RM 87.00
App session
2026-06-24 · OPLUMO Outlet 13
Points credited
2026-06-12 · Member activity · RM 98.60
Win-back campaign delivered
2026-05-31 · OPLUMO Outlet 13
Outlet purchase
2026-05-19 · Member activity · RM 110.20
Points credited
2026-05-07 · OPLUMO Outlet 13
Outlet purchase
2026-04-25 · Member activity · RM 121.80