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HongdaFounder
Members · Customer 360

Customer 360

A complete view of this member's profile, value, behaviour and engagement across all outlets.

N2

Nurul 23565

VM0023565Platinum

member23565@example.test · +601110023565 · Preferred outlet: OPLUMO Outlet 4

New JoinerHigh Value
Consent Status
Opted In
Points Balance
6,942
Current loyalty balance
Lifetime Spend
RM 8,678
Across 44 visits
Total Visits
44
Since 2024-03-15
Average Order Value
RM 179
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
164d
2026-04-28
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards

Platinum member

★
6,942 pointsCurrent redeemable points balance.
%
RM10 Birthday RewardAvailable · expires 2026-12-31
%
Free BeverageExpired · expires 2026-11-30
Member notes

Relationship context

N
CRM NotePrefers weekend visits
Recent activity

Member timeline

Win-back campaign delivered
2026-04-28 · OPLUMO Outlet 4
Outlet purchase
2026-04-16 · Member activity · RM 134.25
App session
2026-04-04 · OPLUMO Outlet 4
Points credited
2026-03-23 · Member activity · RM 152.15
Win-back campaign delivered
2026-03-11 · OPLUMO Outlet 4
Outlet purchase
2026-02-27 · Member activity · RM 170.05
Points credited
2026-02-15 · OPLUMO Outlet 4
Outlet purchase
2026-02-03 · Member activity · RM 187.95