Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 23559
VM0023559Membermember23559@example.test · +601110023559 · Preferred outlet: OPLUMO Outlet 15
Birthday SoonLunch
Consent Status
Opted In
Points Balance
569
Current loyalty balance
Lifetime Spend
RM 712
Across 24 visits
Total Visits
24
Since 2025-07-26
Average Order Value
RM 33
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
26d
2026-09-13
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
569 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-13 · OPLUMO Outlet 15
Outlet purchase
2026-09-01 · Member activity · RM 24.75
App session
2026-08-20 · OPLUMO Outlet 15
Points credited
2026-08-08 · Member activity · RM 28.05
Win-back campaign delivered
2026-07-27 · OPLUMO Outlet 15
Outlet purchase
2026-07-15 · Member activity · RM 31.35
Points credited
2026-07-03 · OPLUMO Outlet 15
Outlet purchase
2026-06-21 · Member activity · RM 34.65