Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 02354
VM0002354Silvermember2354@example.test · +601110002354 · Preferred outlet: OPLUMO Outlet 9
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,285
Current loyalty balance
Lifetime Spend
RM 2,857
Across 20 visits
Total Visits
20
Since 2025-08-16
Average Order Value
RM 118
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
77d
2026-07-24
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,285 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-24 · OPLUMO Outlet 9
Outlet purchase
2026-07-12 · Member activity · RM 88.50
App session
2026-06-30 · OPLUMO Outlet 9
Points credited
2026-06-18 · Member activity · RM 100.30
Win-back campaign delivered
2026-06-06 · OPLUMO Outlet 9
Outlet purchase
2026-05-25 · Member activity · RM 112.10
Points credited
2026-05-13 · OPLUMO Outlet 9
Outlet purchase
2026-05-01 · Member activity · RM 123.90