Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 23531
VM0023531Membermember23531@example.test · +601110023531 · Preferred outlet: OPLUMO Outlet 4
WeekendApp User
Consent Status
Opted In
Points Balance
122
Current loyalty balance
Lifetime Spend
RM 153
Across 3 visits
Total Visits
3
Since 2026-04-01
Average Order Value
RM 41
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
155d
2026-05-07
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
122 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-07 · OPLUMO Outlet 4
Outlet purchase
2026-04-25 · Member activity · RM 30.75
App session
2026-04-13 · OPLUMO Outlet 4
Points credited
2026-04-01 · Member activity · RM 34.85
Win-back campaign delivered
2026-03-20 · OPLUMO Outlet 4
Outlet purchase
2026-03-08 · Member activity · RM 38.95
Points credited
2026-02-24 · OPLUMO Outlet 4
Outlet purchase
2026-02-12 · Member activity · RM 43.05