HD
HongdaFounder
Members · Customer 360

Customer 360

A complete view of this member's profile, value, behaviour and engagement across all outlets.

N2

Nurul 23517

VM0023517Member

member23517@example.test · +601110023517 · Preferred outlet: OPLUMO Outlet 7

New JoinerHigh Value
Consent Status
Opted Out
Points Balance
180
Current loyalty balance
Lifetime Spend
RM 226
Across 9 visits
Total Visits
9
Since 2026-02-24
Average Order Value
RM 29
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
83d
2026-07-18
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards

Member member

★
180 pointsCurrent redeemable points balance.
%
RM10 Birthday RewardAvailable · expires 2026-12-31
%
Free BeverageAvailable · expires 2026-11-30
Member notes

Relationship context

N
CRM NotePrefers weekend visits
N
CRM NoteConsider win-back offer
Recent activity

Member timeline

Win-back campaign delivered
2026-07-18 · OPLUMO Outlet 7
Outlet purchase
2026-07-06 · Member activity · RM 21.75
App session
2026-06-24 · OPLUMO Outlet 7
Points credited
2026-06-12 · Member activity · RM 24.65
Win-back campaign delivered
2026-05-31 · OPLUMO Outlet 7
Outlet purchase
2026-05-19 · Member activity · RM 27.55
Points credited
2026-05-07 · OPLUMO Outlet 7
Outlet purchase
2026-04-25 · Member activity · RM 30.45