Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 23500
VM0023500Membermember23500@example.test · +601110023500 · Preferred outlet: OPLUMO Outlet 7
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
538
Current loyalty balance
Lifetime Spend
RM 673
Across 24 visits
Total Visits
24
Since 2025-07-03
Average Order Value
RM 37
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
49d
2026-08-21
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
538 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-21 · OPLUMO Outlet 7
Outlet purchase
2026-08-09 · Member activity · RM 27.75
App session
2026-07-28 · OPLUMO Outlet 7
Points credited
2026-07-16 · Member activity · RM 31.45
Win-back campaign delivered
2026-07-04 · OPLUMO Outlet 7
Outlet purchase
2026-06-22 · Member activity · RM 35.15
Points credited
2026-06-10 · OPLUMO Outlet 7
Outlet purchase
2026-05-29 · Member activity · RM 38.85