Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 23475
VM0023475Goldmember23475@example.test · +601110023475 · Preferred outlet: OPLUMO Outlet 16
WeekendApp User
Consent Status
Opted In
Points Balance
3,393
Current loyalty balance
Lifetime Spend
RM 4,242
Across 38 visits
Total Visits
38
Since 2024-12-02
Average Order Value
RM 121
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
10d
2026-09-29
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
3,393 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-29 · OPLUMO Outlet 16
Outlet purchase
2026-09-17 · Member activity · RM 90.75
App session
2026-09-05 · OPLUMO Outlet 16
Points credited
2026-08-24 · Member activity · RM 102.85
Win-back campaign delivered
2026-08-12 · OPLUMO Outlet 16
Outlet purchase
2026-07-31 · Member activity · RM 114.95
Points credited
2026-07-19 · OPLUMO Outlet 16
Outlet purchase
2026-07-07 · Member activity · RM 127.05