Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 23464
VM0023464Goldmember23464@example.test · +601110023464 · Preferred outlet: OPLUMO Outlet 5
High ValueWeekend
Consent Status
Opted In
Points Balance
4,468
Current loyalty balance
Lifetime Spend
RM 5,585
Across 34 visits
Total Visits
34
Since 2024-12-22
Average Order Value
RM 155
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
62d
2026-08-08
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
4,468 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-08 · OPLUMO Outlet 5
Outlet purchase
2026-07-27 · Member activity · RM 116.25
App session
2026-07-15 · OPLUMO Outlet 5
Points credited
2026-07-03 · Member activity · RM 131.75
Win-back campaign delivered
2026-06-21 · OPLUMO Outlet 5
Outlet purchase
2026-06-09 · Member activity · RM 147.25
Points credited
2026-05-28 · OPLUMO Outlet 5
Outlet purchase
2026-05-16 · Member activity · RM 162.75