Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S2
Siti 23425
VM0023425Goldmember23425@example.test · +601110023425 · Preferred outlet: OPLUMO Outlet 17
FamilyDelivery
Consent Status
Opted In
Points Balance
2,487
Current loyalty balance
Lifetime Spend
RM 3,110
Across 19 visits
Total Visits
19
Since 2025-07-23
Average Order Value
RM 173
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
119d
2026-06-12
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,487 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-12 · OPLUMO Outlet 17
Outlet purchase
2026-05-31 · Member activity · RM 129.75
App session
2026-05-19 · OPLUMO Outlet 17
Points credited
2026-05-07 · Member activity · RM 147.05
Win-back campaign delivered
2026-04-25 · OPLUMO Outlet 17
Outlet purchase
2026-04-13 · Member activity · RM 164.35
Points credited
2026-04-01 · OPLUMO Outlet 17
Outlet purchase
2026-03-20 · Member activity · RM 181.65