Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 23416
VM0023416Silvermember23416@example.test · +601110023416 · Preferred outlet: OPLUMO Outlet 8
High ValueWeekend
Consent Status
Opted Out
Points Balance
2,143
Current loyalty balance
Lifetime Spend
RM 2,680
Across 45 visits
Total Visits
45
Since 2024-04-16
Average Order Value
RM 61
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
114d
2026-06-17
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,143 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-17 · OPLUMO Outlet 8
Outlet purchase
2026-06-05 · Member activity · RM 45.75
App session
2026-05-24 · OPLUMO Outlet 8
Points credited
2026-05-12 · Member activity · RM 51.85
Win-back campaign delivered
2026-04-30 · OPLUMO Outlet 8
Outlet purchase
2026-04-18 · Member activity · RM 57.95
Points credited
2026-04-06 · OPLUMO Outlet 8
Outlet purchase
2026-03-25 · Member activity · RM 64.05