Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 23405
VM0023405Goldmember23405@example.test · +601110023405 · Preferred outlet: OPLUMO Outlet 14
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,818
Current loyalty balance
Lifetime Spend
RM 3,523
Across 23 visits
Total Visits
23
Since 2025-06-19
Average Order Value
RM 177
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
81d
2026-07-20
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,818 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-20 · OPLUMO Outlet 14
Outlet purchase
2026-07-08 · Member activity · RM 132.75
App session
2026-06-26 · OPLUMO Outlet 14
Points credited
2026-06-14 · Member activity · RM 150.45
Win-back campaign delivered
2026-06-02 · OPLUMO Outlet 14
Outlet purchase
2026-05-21 · Member activity · RM 168.15
Points credited
2026-05-09 · OPLUMO Outlet 14
Outlet purchase
2026-04-27 · Member activity · RM 185.85