Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 23380
VM0023380Membermember23380@example.test · +601110023380 · Preferred outlet: OPLUMO Outlet 6
DeliveryBirthday Soon
Consent Status
Opted Out
Points Balance
710
Current loyalty balance
Lifetime Spend
RM 888
Across 10 visits
Total Visits
10
Since 2025-11-13
Average Order Value
RM 78
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
168d
2026-04-24
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
710 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-24 · OPLUMO Outlet 6
Outlet purchase
2026-04-12 · Member activity · RM 58.50
App session
2026-03-31 · OPLUMO Outlet 6
Points credited
2026-03-19 · Member activity · RM 66.30
Win-back campaign delivered
2026-03-07 · OPLUMO Outlet 6
Outlet purchase
2026-02-23 · Member activity · RM 74.10
Points credited
2026-02-11 · OPLUMO Outlet 6
Outlet purchase
2026-01-30 · Member activity · RM 81.90