Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H2
Hakim 23312
VM0023312Goldmember23312@example.test · +601110023312 · Preferred outlet: OPLUMO Outlet 6
High ValueWeekend
Consent Status
Opted In
Points Balance
3,022
Current loyalty balance
Lifetime Spend
RM 3,779
Across 25 visits
Total Visits
25
Since 2025-06-01
Average Order Value
RM 161
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
63d
2026-08-07
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,022 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-07 · OPLUMO Outlet 6
Outlet purchase
2026-07-26 · Member activity · RM 120.75
App session
2026-07-14 · OPLUMO Outlet 6
Points credited
2026-07-02 · Member activity · RM 136.85
Win-back campaign delivered
2026-06-20 · OPLUMO Outlet 6
Outlet purchase
2026-06-08 · Member activity · RM 152.95
Points credited
2026-05-27 · OPLUMO Outlet 6
Outlet purchase
2026-05-15 · Member activity · RM 169.05