Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 02330
VM0002330Goldmember2330@example.test · +601110002330 · Preferred outlet: OPLUMO Outlet 2
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,803
Current loyalty balance
Lifetime Spend
RM 3,504
Across 25 visits
Total Visits
25
Since 2025-02-22
Average Order Value
RM 119
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
162d
2026-04-30
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,803 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-30 · OPLUMO Outlet 2
Outlet purchase
2026-04-18 · Member activity · RM 89.25
App session
2026-04-06 · OPLUMO Outlet 2
Points credited
2026-03-25 · Member activity · RM 101.15
Win-back campaign delivered
2026-03-13 · OPLUMO Outlet 2
Outlet purchase
2026-03-01 · Member activity · RM 113.05
Points credited
2026-02-17 · OPLUMO Outlet 2
Outlet purchase
2026-02-05 · Member activity · RM 124.95