Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 23273
VM0023273Platinummember23273@example.test · +601110023273 · Preferred outlet: OPLUMO Outlet 1
FamilyDelivery
Consent Status
Opted Out
Points Balance
5,020
Current loyalty balance
Lifetime Spend
RM 6,276
Across 36 visits
Total Visits
36
Since 2024-11-05
Average Order Value
RM 158
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
73d
2026-07-28
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,020 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-28 · OPLUMO Outlet 1
Outlet purchase
2026-07-16 · Member activity · RM 118.50
App session
2026-07-04 · OPLUMO Outlet 1
Points credited
2026-06-22 · Member activity · RM 134.30
Win-back campaign delivered
2026-06-10 · OPLUMO Outlet 1
Outlet purchase
2026-05-29 · Member activity · RM 150.10
Points credited
2026-05-17 · OPLUMO Outlet 1
Outlet purchase
2026-05-05 · Member activity · RM 165.90