Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 23260
VM0023260Silvermember23260@example.test · +601110023260 · Preferred outlet: OPLUMO Outlet 5
DeliveryBirthday Soon
Consent Status
Opted Out
Points Balance
1,350
Current loyalty balance
Lifetime Spend
RM 1,688
Across 20 visits
Total Visits
20
Since 2025-08-01
Average Order Value
RM 94
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
92d
2026-07-09
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,350 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-09 · OPLUMO Outlet 5
Outlet purchase
2026-06-27 · Member activity · RM 70.50
App session
2026-06-15 · OPLUMO Outlet 5
Points credited
2026-06-03 · Member activity · RM 79.90
Win-back campaign delivered
2026-05-22 · OPLUMO Outlet 5
Outlet purchase
2026-05-10 · Member activity · RM 89.30
Points credited
2026-04-28 · OPLUMO Outlet 5
Outlet purchase
2026-04-16 · Member activity · RM 98.70