Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 23234
VM0023234Silvermember23234@example.test · +601110023234 · Preferred outlet: OPLUMO Outlet 13
LunchNew Joiner
Consent Status
Opted Out
Points Balance
1,284
Current loyalty balance
Lifetime Spend
RM 1,605
Across 24 visits
Total Visits
24
Since 2025-02-25
Average Order Value
RM 61
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
177d
2026-04-15
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,284 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-15 · OPLUMO Outlet 13
Outlet purchase
2026-04-03 · Member activity · RM 45.75
App session
2026-03-22 · OPLUMO Outlet 13
Points credited
2026-03-10 · Member activity · RM 51.85
Win-back campaign delivered
2026-02-26 · OPLUMO Outlet 13
Outlet purchase
2026-02-14 · Member activity · RM 57.95
Points credited
2026-02-02 · OPLUMO Outlet 13
Outlet purchase
2026-01-21 · Member activity · RM 64.05