Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 23176
VM0023176Silvermember23176@example.test · +601110023176 · Preferred outlet: OPLUMO Outlet 6
High ValueWeekend
Consent Status
Opted In
Points Balance
972
Current loyalty balance
Lifetime Spend
RM 1,215
Across 22 visits
Total Visits
22
Since 2025-07-03
Average Order Value
RM 46
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
85d
2026-07-16
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
972 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-16 · OPLUMO Outlet 6
Outlet purchase
2026-07-04 · Member activity · RM 34.50
App session
2026-06-22 · OPLUMO Outlet 6
Points credited
2026-06-10 · Member activity · RM 39.10
Win-back campaign delivered
2026-05-29 · OPLUMO Outlet 6
Outlet purchase
2026-05-17 · Member activity · RM 43.70
Points credited
2026-05-05 · OPLUMO Outlet 6
Outlet purchase
2026-04-23 · Member activity · RM 48.30