Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 23133
VM0023133Goldmember23133@example.test · +601110023133 · Preferred outlet: OPLUMO Outlet 14
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,411
Current loyalty balance
Lifetime Spend
RM 3,015
Across 37 visits
Total Visits
37
Since 2024-11-10
Average Order Value
RM 97
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
50d
2026-08-20
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,411 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-20 · OPLUMO Outlet 14
Outlet purchase
2026-08-08 · Member activity · RM 72.75
App session
2026-07-27 · OPLUMO Outlet 14
Points credited
2026-07-15 · Member activity · RM 82.45
Win-back campaign delivered
2026-07-03 · OPLUMO Outlet 14
Outlet purchase
2026-06-21 · Member activity · RM 92.15
Points credited
2026-06-09 · OPLUMO Outlet 14
Outlet purchase
2026-05-28 · Member activity · RM 101.85