Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 23116
VM0023116Membermember23116@example.test · +601110023116 · Preferred outlet: OPLUMO Outlet 14
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
661
Current loyalty balance
Lifetime Spend
RM 827
Across 36 visits
Total Visits
36
Since 2024-10-11
Average Order Value
RM 30
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
98d
2026-07-03
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
661 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-03 · OPLUMO Outlet 14
Outlet purchase
2026-06-21 · Member activity · RM 22.50
App session
2026-06-09 · OPLUMO Outlet 14
Points credited
2026-05-28 · Member activity · RM 25.50
Win-back campaign delivered
2026-05-16 · OPLUMO Outlet 14
Outlet purchase
2026-05-04 · Member activity · RM 28.50
Points credited
2026-04-22 · OPLUMO Outlet 14
Outlet purchase
2026-04-10 · Member activity · RM 31.50