Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 23115
VM0023115Membermember23115@example.test · +601110023115 · Preferred outlet: OPLUMO Outlet 13
WeekendApp User
Consent Status
Opted In
Points Balance
77
Current loyalty balance
Lifetime Spend
RM 97
Across 1 visits
Total Visits
1
Since 2026-07-16
Average Order Value
RM 78
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
67d
2026-08-03
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
77 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-03 · OPLUMO Outlet 13
Outlet purchase
2026-07-22 · Member activity · RM 58.50
App session
2026-07-10 · OPLUMO Outlet 13
Points credited
2026-06-28 · Member activity · RM 66.30
Win-back campaign delivered
2026-06-16 · OPLUMO Outlet 13
Outlet purchase
2026-06-04 · Member activity · RM 74.10
Points credited
2026-05-23 · OPLUMO Outlet 13
Outlet purchase
2026-05-11 · Member activity · RM 81.90