Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D0
Daniel 02310
VM0002310Silvermember2310@example.test · +601110002310 · Preferred outlet: OPLUMO Outlet 16
App UserFamily
Consent Status
Opted In
Points Balance
1,247
Current loyalty balance
Lifetime Spend
RM 1,559
Across 42 visits
Total Visits
42
Since 2024-08-06
Average Order Value
RM 48
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
56d
2026-08-14
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,247 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-14 · OPLUMO Outlet 16
Outlet purchase
2026-08-02 · Member activity · RM 36.00
App session
2026-07-21 · OPLUMO Outlet 16
Points credited
2026-07-09 · Member activity · RM 40.80
Win-back campaign delivered
2026-06-27 · OPLUMO Outlet 16
Outlet purchase
2026-06-15 · Member activity · RM 45.60
Points credited
2026-06-03 · OPLUMO Outlet 16
Outlet purchase
2026-05-22 · Member activity · RM 50.40