Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 00231
VM0000231Silvermember231@example.test · +601110000231 · Preferred outlet: OPLUMO Outlet 11
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,836
Current loyalty balance
Lifetime Spend
RM 2,296
Across 21 visits
Total Visits
21
Since 2025-10-14
Average Order Value
RM 138
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
0d
2026-10-09
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,836 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-10-09 · OPLUMO Outlet 11
Outlet purchase
2026-09-27 · Member activity · RM 103.50
App session
2026-09-15 · OPLUMO Outlet 11
Points credited
2026-09-03 · Member activity · RM 117.30
Win-back campaign delivered
2026-08-22 · OPLUMO Outlet 11
Outlet purchase
2026-08-10 · Member activity · RM 131.10
Points credited
2026-07-29 · OPLUMO Outlet 11
Outlet purchase
2026-07-17 · Member activity · RM 144.90