Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 02306
VM0002306Platinummember2306@example.test · +601110002306 · Preferred outlet: OPLUMO Outlet 12
LunchNew Joiner
Consent Status
Opted Out
Points Balance
6,776
Current loyalty balance
Lifetime Spend
RM 8,470
Across 44 visits
Total Visits
44
Since 2024-05-20
Average Order Value
RM 174
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
98d
2026-07-03
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
6,776 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-03 · OPLUMO Outlet 12
Outlet purchase
2026-06-21 · Member activity · RM 130.50
App session
2026-06-09 · OPLUMO Outlet 12
Points credited
2026-05-28 · Member activity · RM 147.90
Win-back campaign delivered
2026-05-16 · OPLUMO Outlet 12
Outlet purchase
2026-05-04 · Member activity · RM 165.30
Points credited
2026-04-22 · OPLUMO Outlet 12
Outlet purchase
2026-04-10 · Member activity · RM 182.70