Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 23031
VM0023031Silvermember23031@example.test · +601110023031 · Preferred outlet: OPLUMO Outlet 14
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
961
Current loyalty balance
Lifetime Spend
RM 1,202
Across 19 visits
Total Visits
19
Since 2025-08-07
Average Order Value
RM 52
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
104d
2026-06-27
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
961 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-27 · OPLUMO Outlet 14
Outlet purchase
2026-06-15 · Member activity · RM 39.00
App session
2026-06-03 · OPLUMO Outlet 14
Points credited
2026-05-22 · Member activity · RM 44.20
Win-back campaign delivered
2026-05-10 · OPLUMO Outlet 14
Outlet purchase
2026-04-28 · Member activity · RM 49.40
Points credited
2026-04-16 · OPLUMO Outlet 14
Outlet purchase
2026-04-04 · Member activity · RM 54.60