Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 02303
VM0002303Silvermember2303@example.test · +601110002303 · Preferred outlet: OPLUMO Outlet 9
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,699
Current loyalty balance
Lifetime Spend
RM 2,125
Across 17 visits
Total Visits
17
Since 2025-11-28
Average Order Value
RM 140
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
27d
2026-09-12
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,699 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-12 · OPLUMO Outlet 9
Outlet purchase
2026-08-31 · Member activity · RM 105.00
App session
2026-08-19 · OPLUMO Outlet 9
Points credited
2026-08-07 · Member activity · RM 119.00
Win-back campaign delivered
2026-07-26 · OPLUMO Outlet 9
Outlet purchase
2026-07-14 · Member activity · RM 133.00
Points credited
2026-07-02 · OPLUMO Outlet 9
Outlet purchase
2026-06-20 · Member activity · RM 147.00