Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 00023
VM0000023Silvermember23@example.test · +601110000023 · Preferred outlet: OPLUMO Outlet 7
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,715
Current loyalty balance
Lifetime Spend
RM 2,144
Across 22 visits
Total Visits
22
Since 2025-08-28
Average Order Value
RM 117
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
29d
2026-09-10
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,715 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-10 · OPLUMO Outlet 7
Outlet purchase
2026-08-29 · Member activity · RM 87.75
App session
2026-08-17 · OPLUMO Outlet 7
Points credited
2026-08-05 · Member activity · RM 99.45
Win-back campaign delivered
2026-07-24 · OPLUMO Outlet 7
Outlet purchase
2026-07-12 · Member activity · RM 111.15
Points credited
2026-06-30 · OPLUMO Outlet 7
Outlet purchase
2026-06-18 · Member activity · RM 122.85