Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 22983
VM0022983Silvermember22983@example.test · +601110022983 · Preferred outlet: OPLUMO Outlet 17
Birthday SoonLunch
Consent Status
Opted In
Points Balance
2,321
Current loyalty balance
Lifetime Spend
RM 2,902
Across 15 visits
Total Visits
15
Since 2026-01-18
Average Order Value
RM 157
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
12d
2026-09-27
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
2,321 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-27 · OPLUMO Outlet 17
Outlet purchase
2026-09-15 · Member activity · RM 117.75
App session
2026-09-03 · OPLUMO Outlet 17
Points credited
2026-08-22 · Member activity · RM 133.45
Win-back campaign delivered
2026-08-10 · OPLUMO Outlet 17
Outlet purchase
2026-07-29 · Member activity · RM 149.15
Points credited
2026-07-17 · OPLUMO Outlet 17
Outlet purchase
2026-07-05 · Member activity · RM 164.85