HD
HongdaFounder
Members · Customer 360

Customer 360

A complete view of this member's profile, value, behaviour and engagement across all outlets.

S2

Siti 22981

VM0022981Gold

member22981@example.test · +601110022981 · Preferred outlet: OPLUMO Outlet 15

New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,488
Current loyalty balance
Lifetime Spend
RM 3,111
Across 19 visits
Total Visits
19
Since 2025-08-01
Average Order Value
RM 145
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
110d
2026-06-21
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards

Gold member

★
2,488 pointsCurrent redeemable points balance.
%
RM10 Birthday RewardAvailable · expires 2026-12-31
%
Free BeverageAvailable · expires 2026-11-30
Member notes

Relationship context

N
CRM NoteNo manual notes yet
Recent activity

Member timeline

Win-back campaign delivered
2026-06-21 · OPLUMO Outlet 15
Outlet purchase
2026-06-09 · Member activity · RM 108.75
App session
2026-05-28 · OPLUMO Outlet 15
Points credited
2026-05-16 · Member activity · RM 123.25
Win-back campaign delivered
2026-05-04 · OPLUMO Outlet 15
Outlet purchase
2026-04-22 · Member activity · RM 137.75
Points credited
2026-04-10 · OPLUMO Outlet 15
Outlet purchase
2026-03-29 · Member activity · RM 152.25