Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 22907
VM0022907Goldmember22907@example.test · +601110022907 · Preferred outlet: OPLUMO Outlet 9
WeekendApp User
Consent Status
Opted In
Points Balance
2,900
Current loyalty balance
Lifetime Spend
RM 3,626
Across 22 visits
Total Visits
22
Since 2025-09-15
Average Order Value
RM 156
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
11d
2026-09-28
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
2,900 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-28 · OPLUMO Outlet 9
Outlet purchase
2026-09-16 · Member activity · RM 117.00
App session
2026-09-04 · OPLUMO Outlet 9
Points credited
2026-08-23 · Member activity · RM 132.60
Win-back campaign delivered
2026-08-11 · OPLUMO Outlet 9
Outlet purchase
2026-07-30 · Member activity · RM 148.20
Points credited
2026-07-18 · OPLUMO Outlet 9
Outlet purchase
2026-07-06 · Member activity · RM 163.80