Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D2
Daniel 22830
VM0022830Silvermember22830@example.test · +601110022830 · Preferred outlet: OPLUMO Outlet 17
App UserFamily
Consent Status
Opted In
Points Balance
1,538
Current loyalty balance
Lifetime Spend
RM 1,923
Across 20 visits
Total Visits
20
Since 2025-08-28
Average Order Value
RM 101
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
65d
2026-08-05
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,538 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-05 · OPLUMO Outlet 17
Outlet purchase
2026-07-24 · Member activity · RM 75.75
App session
2026-07-12 · OPLUMO Outlet 17
Points credited
2026-06-30 · Member activity · RM 85.85
Win-back campaign delivered
2026-06-18 · OPLUMO Outlet 17
Outlet purchase
2026-06-06 · Member activity · RM 95.95
Points credited
2026-05-25 · OPLUMO Outlet 17
Outlet purchase
2026-05-13 · Member activity · RM 106.05