HD
HongdaFounder
Members · Customer 360

Customer 360

A complete view of this member's profile, value, behaviour and engagement across all outlets.

N2

Nurul 22773

VM0022773Gold

member22773@example.test · +601110022773 · Preferred outlet: OPLUMO Outlet 11

New JoinerHigh Value
Consent Status
Opted In
Points Balance
3,547
Current loyalty balance
Lifetime Spend
RM 4,434
Across 27 visits
Total Visits
27
Since 2025-01-06
Average Order Value
RM 178
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
173d
2026-04-19
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards

Gold member

★
3,547 pointsCurrent redeemable points balance.
%
RM10 Birthday RewardAvailable · expires 2026-12-31
%
Free BeverageAvailable · expires 2026-11-30
Member notes

Relationship context

N
CRM NotePrefers weekend visits
Recent activity

Member timeline

Win-back campaign delivered
2026-04-19 · OPLUMO Outlet 11
Outlet purchase
2026-04-07 · Member activity · RM 133.50
App session
2026-03-26 · OPLUMO Outlet 11
Points credited
2026-03-14 · Member activity · RM 151.30
Win-back campaign delivered
2026-03-02 · OPLUMO Outlet 11
Outlet purchase
2026-02-18 · Member activity · RM 169.10
Points credited
2026-02-06 · OPLUMO Outlet 11
Outlet purchase
2026-01-25 · Member activity · RM 186.90