Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D0
Daniel 02274
VM0002274Goldmember2274@example.test · +601110002274 · Preferred outlet: OPLUMO Outlet 14
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,632
Current loyalty balance
Lifetime Spend
RM 3,291
Across 24 visits
Total Visits
24
Since 2025-02-24
Average Order Value
RM 124
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
178d
2026-04-14
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,632 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-14 · OPLUMO Outlet 14
Outlet purchase
2026-04-02 · Member activity · RM 93.00
App session
2026-03-21 · OPLUMO Outlet 14
Points credited
2026-03-09 · Member activity · RM 105.40
Win-back campaign delivered
2026-02-25 · OPLUMO Outlet 14
Outlet purchase
2026-02-13 · Member activity · RM 117.80
Points credited
2026-02-01 · OPLUMO Outlet 14
Outlet purchase
2026-01-20 · Member activity · RM 130.20