Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 22721
VM0022721Silvermember22721@example.test · +601110022721 · Preferred outlet: OPLUMO Outlet 10
FamilyDelivery
Consent Status
Opted In
Points Balance
1,916
Current loyalty balance
Lifetime Spend
RM 2,396
Across 22 visits
Total Visits
22
Since 2025-07-22
Average Order Value
RM 101
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
66d
2026-08-04
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,916 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-04 · OPLUMO Outlet 10
Outlet purchase
2026-07-23 · Member activity · RM 75.75
App session
2026-07-11 · OPLUMO Outlet 10
Points credited
2026-06-29 · Member activity · RM 85.85
Win-back campaign delivered
2026-06-17 · OPLUMO Outlet 10
Outlet purchase
2026-06-05 · Member activity · RM 95.95
Points credited
2026-05-24 · OPLUMO Outlet 10
Outlet purchase
2026-05-12 · Member activity · RM 106.05