HD
HongdaFounder
Members · Customer 360

Customer 360

A complete view of this member's profile, value, behaviour and engagement across all outlets.

N2

Nurul 22653

VM0022653Gold

member22653@example.test · +601110022653 · Preferred outlet: OPLUMO Outlet 10

New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,769
Current loyalty balance
Lifetime Spend
RM 3,462
Across 40 visits
Total Visits
40
Since 2024-08-03
Average Order Value
RM 101
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
95d
2026-07-06
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards

Gold member

★
2,769 pointsCurrent redeemable points balance.
%
RM10 Birthday RewardAvailable · expires 2026-12-31
%
Free BeverageAvailable · expires 2026-11-30
Member notes

Relationship context

N
CRM NotePrefers weekend visits
Recent activity

Member timeline

Win-back campaign delivered
2026-07-06 · OPLUMO Outlet 10
Outlet purchase
2026-06-24 · Member activity · RM 75.75
App session
2026-06-12 · OPLUMO Outlet 10
Points credited
2026-05-31 · Member activity · RM 85.85
Win-back campaign delivered
2026-05-19 · OPLUMO Outlet 10
Outlet purchase
2026-05-07 · Member activity · RM 95.95
Points credited
2026-04-25 · OPLUMO Outlet 10
Outlet purchase
2026-04-13 · Member activity · RM 106.05