Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 22612
VM0022612Goldmember22612@example.test · +601110022612 · Preferred outlet: OPLUMO Outlet 3
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
2,410
Current loyalty balance
Lifetime Spend
RM 3,014
Across 16 visits
Total Visits
16
Since 2025-09-03
Average Order Value
RM 159
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
131d
2026-05-31
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,410 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-31 · OPLUMO Outlet 3
Outlet purchase
2026-05-19 · Member activity · RM 119.25
App session
2026-05-07 · OPLUMO Outlet 3
Points credited
2026-04-25 · Member activity · RM 135.15
Win-back campaign delivered
2026-04-13 · OPLUMO Outlet 3
Outlet purchase
2026-04-01 · Member activity · RM 151.05
Points credited
2026-03-20 · OPLUMO Outlet 3
Outlet purchase
2026-03-08 · Member activity · RM 166.95