Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 22610
VM0022610Membermember22610@example.test · +601110022610 · Preferred outlet: OPLUMO Outlet 1
LunchNew Joiner
Consent Status
Opted In
Points Balance
707
Current loyalty balance
Lifetime Spend
RM 884
Across 5 visits
Total Visits
5
Since 2026-04-08
Average Order Value
RM 175
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
112d
2026-06-19
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
707 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-19 · OPLUMO Outlet 1
Outlet purchase
2026-06-07 · Member activity · RM 131.25
App session
2026-05-26 · OPLUMO Outlet 1
Points credited
2026-05-14 · Member activity · RM 148.75
Win-back campaign delivered
2026-05-02 · OPLUMO Outlet 1
Outlet purchase
2026-04-20 · Member activity · RM 166.25
Points credited
2026-04-08 · OPLUMO Outlet 1
Outlet purchase
2026-03-27 · Member activity · RM 183.75