Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S2
Siti 22597
VM0022597Platinummember22597@example.test · +601110022597 · Preferred outlet: OPLUMO Outlet 5
New JoinerHigh Value
Consent Status
Opted In
Points Balance
5,844
Current loyalty balance
Lifetime Spend
RM 7,306
Across 34 visits
Total Visits
34
Since 2024-10-23
Average Order Value
RM 177
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
122d
2026-06-09
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,844 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-09 · OPLUMO Outlet 5
Outlet purchase
2026-05-28 · Member activity · RM 132.75
App session
2026-05-16 · OPLUMO Outlet 5
Points credited
2026-05-04 · Member activity · RM 150.45
Win-back campaign delivered
2026-04-22 · OPLUMO Outlet 5
Outlet purchase
2026-04-10 · Member activity · RM 168.15
Points credited
2026-03-29 · OPLUMO Outlet 5
Outlet purchase
2026-03-17 · Member activity · RM 185.85