Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
J2
Jason 22594
VM0022594Platinummember22594@example.test · +601110022594 · Preferred outlet: OPLUMO Outlet 2
LunchNew Joiner
Consent Status
Opted Out
Points Balance
4,878
Current loyalty balance
Lifetime Spend
RM 6,099
Across 42 visits
Total Visits
42
Since 2024-04-19
Average Order Value
RM 130
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
165d
2026-04-27
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
4,878 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-27 · OPLUMO Outlet 2
Outlet purchase
2026-04-15 · Member activity · RM 97.50
App session
2026-04-03 · OPLUMO Outlet 2
Points credited
2026-03-22 · Member activity · RM 110.50
Win-back campaign delivered
2026-03-10 · OPLUMO Outlet 2
Outlet purchase
2026-02-26 · Member activity · RM 123.50
Points credited
2026-02-14 · OPLUMO Outlet 2
Outlet purchase
2026-02-02 · Member activity · RM 136.50