Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 22588
VM0022588Membermember22588@example.test · +601110022588 · Preferred outlet: OPLUMO Outlet 13
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
648
Current loyalty balance
Lifetime Spend
RM 810
Across 6 visits
Total Visits
6
Since 2026-01-18
Average Order Value
RM 169
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
174d
2026-04-18
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
648 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-18 · OPLUMO Outlet 13
Outlet purchase
2026-04-06 · Member activity · RM 126.75
App session
2026-03-25 · OPLUMO Outlet 13
Points credited
2026-03-13 · Member activity · RM 143.65
Win-back campaign delivered
2026-03-01 · OPLUMO Outlet 13
Outlet purchase
2026-02-17 · Member activity · RM 160.55
Points credited
2026-02-05 · OPLUMO Outlet 13
Outlet purchase
2026-01-24 · Member activity · RM 177.45