Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 02253
VM0002253Silvermember2253@example.test · +601110002253 · Preferred outlet: OPLUMO Outlet 10
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,034
Current loyalty balance
Lifetime Spend
RM 1,294
Across 15 visits
Total Visits
15
Since 2025-11-15
Average Order Value
RM 108
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
76d
2026-07-25
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,034 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-25 · OPLUMO Outlet 10
Outlet purchase
2026-07-13 · Member activity · RM 81.00
App session
2026-07-01 · OPLUMO Outlet 10
Points credited
2026-06-19 · Member activity · RM 91.80
Win-back campaign delivered
2026-06-07 · OPLUMO Outlet 10
Outlet purchase
2026-05-26 · Member activity · RM 102.60
Points credited
2026-05-14 · OPLUMO Outlet 10
Outlet purchase
2026-05-02 · Member activity · RM 113.40